Privacy Policy

Last updated: January 1, 2025

01

What Data We Collect

At BFFPlay, we collect only the information necessary to provide you with a great experience on our friendship Challenge platform. Since BFFPlay does not require sign-up or sign-in, we do not collect personal information like mobile number or email addresses. We collect name & quiz data, such as the questions you create and answers you provide, along with temporary session information to operate the platform. Additionally, we use Google AdSense, which may collect data such as your IP address, browser type, and browsing behavior to serve personalized ads. For details on Google AdSense data collection, please see the 'Third-Party Services' section below.

02

How We Use Your Data

We use your quiz data and temporary session information to enable you to create and share quizzes with friends and provide insights about your friendships. Your data helps us run the platform, improve our services, and ensure everything works smoothly. We never use your data for purposes beyond what’s needed for BFFPlay’s functionality. Google AdSense uses the data it collects to display relevant advertisements on our platform, as described in the 'Third-Party Services' section.

03

How Long We Keep Your Data

Since BFFPlay does not require sign-up or sign-in, quiz data and session information are stored temporarily during your use of the platform and automatically deleted from our servers within 30 days to protect your privacy. Data collected by Google AdSense is subject to Google’s retention policies, which are outlined in their Privacy Policy.

04

We Don’t Sell or Rent Your Data

Your privacy matters to us. We do not sell, rent, or share your quiz data or session information with third parties for marketing or other purposes, except as described in the 'Third-Party Services' section for Google AdSense. Your data is used solely to provide and improve the BFFPlay experience, and we keep it secure within our platform.

05

How We Protect Your Data

We take your data security seriously and use industry-standard measures to protect your quiz data and session information. This includes encryption, secure servers, and regular security updates to safeguard your data from unauthorized access or breaches.

06

Third-Party Services

BFFPlay uses Google AdSense to display advertisements on our platform. Google AdSense may collect and use data such as your IP address, device information, and browsing activity to serve personalized ads. This data collection is governed by Google’s Privacy Policy, which you can review at https://policies.google.com/privacy. You can manage your ad personalization settings through Google’s Ad Settings page at https://adssettings.google.com. We encourage you to review these resources to understand how Google handles your data.

07

Your Rights and Choices

Since BFFPlay does not require sign-up or sign-in, no personal account data is stored. You can still manage ad preferences for data collected by Google AdSense via Google’s Ad Settings or opt out of personalized ads. If you have questions or need help understanding how your data is managed, you can contact us directly. We’re here to make sure you feel confident about your privacy.

08

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We’ll notify you of any significant changes via platform notifications. By continuing to use BFFPlay after these updates, you agree to the revised policy.